The Support Alliance is a grass-roots movement to bring the merchant-class (Realtors, Financial Professionals, Independent businessmen, etc) to unite the community through the power of Capitalist Wealth Creation while demonstrating its enlightenment through the sharing of its wealth with the community. It is a COMMONWEALTH of the merchants, by the merchants and for the merchants.

The Support Alliance has adopted the ZSO Building Capital Campaign as its FIRST community project in support of the 78% vote in favour of the re-construction of the MGDM. Once this project is completed, the Support Alliance may pursue other projects.

Building Unity: As Zoroastrians use the services of other Zoroastrians, the Client-Professional relationship will build enduring ties within the community and strengthen the bonds among all sections of the community. Friendships will multiply, the community support structure will be strengthened and the ZSO will move a step further towards building a UNITED community.

Increasing the wealth of the Community: As Zoroastrians use the services of other Zoroastrians, wealth will be generated within the community. This will encourage more Zoroastrians towards independent enterprise creating a closed loop system to keep the wealth within. Further as Zoroastrians recognize the benefits, it will tighten the community's bonds creating a constituency that is beholden to the community.

Provide an on-going source of revenue to the ZSO BCC: By contributing 10% of their net earnings to the ZSO BCC, the Support Alliance is demonstrating to the community that it has a High Moral Purpose of sharing its wealth with the community. By providing the community with a “repeatable harvest” of funding, it aims to create the confidence that the community can embark upon other projects in the future while providing a ready talent-pool of volunteers.

The BCC encourages all Zoroastrians to patronize members of the Support Alliance and requests all professionals and business persons to join the Support Alliance.